I'm a senior copywriter at Hootsuite. I write about B2B copywriting, content marketing, and direct response.

Published: 4 years ago

Sick of getting spam emails from SEOs? Use my “Reverse Sell” template

My friends who work online. I’m sure you get email spam from web developers and SEO offers, so I’ve created a script for you. It’s my concept of Reverse Selling …when a crappy SEO, a telemarketer, or spammer contacts you, sell them something back.

This also works with banks, credit cards, and anyone with unsolicited offers.

Repeat after me—when someone tries to sell you something you never asked for, immediately reverse the frame and sell something back to them!

Here’s the template.


Dear David,

I am indeed well, thank you for asking.

Now, I noticed that you are trying to offer me SEO and web design services through an unsolicited email.

I’m sure I don’t have to tell you this, but this can be a miserable way to sell services with very low results.

So I’d like to offer you a 1 hour consulting call . In that call, I will teach you some basic principles of selling, giving you the tools you need to stop sending all this disgusting spam.

The cost is $500 for the hour but what you’ll gain the respect of your peers, more closed deals, and a foundation to build a real business.

Payment must be received in advance. The call will take place on Skype.

When can I mark you down for the call?




About me

I’m a senior copywriter at Hootsuite on the enterprise marketing team. I specialize in B2B lead generation for large organizations. Views are very obviously my own. 

Have a Comment?

Some HTML is OK